Speak Shine Sell Workshop

I had so much fun with this amazing group of entrepreneurs and professionals last Friday for my 10th Speak, Shine, Sell Workshop. I’m proud to say it was my best workshop ever, and I feel incredibly grateful and lucky I get to do this work.

Speak Shine Sellworkshop

One of the recurring themes I hear over and over in my workshops is the desire to grow your confidence in getting your message out to YOUR right tribe–the people who adore you and eagerly want what you have to offer.

How do you grow confidence in your message and gifts?

Here are a few tips this month to help you:

1) Own Your Story

Your story is an essential “magic key” of your brand and ability to attract new clients.

It’s the thing that sets you apart from others in your field because it’s YOUR story, and not a single other person on this planet has your unique set of experiences, challenges or perspective.

Your story is essentially the narrative of your hero’s journey, revealing a low point in your life or a challenge you faced, your turnaround moment, what you discovered to resolve the crisis, and, as a result, how your life is different today.

It gets to the heart of your “why”–why you are inspired to do what you do.

For two decades, I hid behind the success of others and held back my gifts because I lacked the confidence to stand in my full power. But when I finally mustered the courage to say “YES” to creating the business of my dreams–without knowing how I was going to do it–and I got into action and reached out for support, I was able to create a thriving coaching business and embrace this humbling journey of being an entrepreneur. This is my why.

So, own your story. Embrace all of it. Love every bit of your journey. Let your “why” inspire you. And you will definitely feel more confident when you do that.

2) Share Your Story

Once you own your story, then you must share it.

Share it wisely and appropriately with your tribe–on your website and social media and in your emails and talks, as well as 1-1 with clients and potential clients.

By sharing your story, you become relatable. You become memorable. And you create a meaningful connection with your audience.

What’s true is there’s only one of you. And there’s only one story like yours. So, never again do you have to wonder, what’s so special about me?

And by knowing, owning and sharing your story with the resonant audience you’re meant to serve, you literally eliminate ALL competition!

Sharing your story also gives you the opportunity to position yourself as an expert–an expert who has been where your ideal clients are now, and knows the pitfalls and roadblocks. An expert who has traveled the path they’re currently on and can literally light the way and take them to the results they are wanting in their own lives.

This gives potential clients a lot of confidence in your offering and creates that know-love-trust factor. Which then grows YOUR confidence even more!

3) Come from Service

Instead of thinking about “selling” your services, think of sharing about what you do and how you help people from a place of service. This is the new definition of sales and will give you a lot of confidence when you practice it.

Sales is still THE #1 skill to master as a business owner.

However, it’s not the old traditional model of trying to cajole or push your wares on someone that doesn’t really need what you offer. Yuck. No one wants to be “sold” to.

It’s a new paradigm of selling with soul–sharing about what you do with ease and confidence, sharing how you’ve helped previous clients, sharing about transformational results and outcomes you help create, sharing how you can help someone go from where they are to where they really want to be.

Sharing and then helping them come to a clear and aligned decision about their next step–whether that’s signing up to work with you further or another action. It’s also about releasing the outcome–not being attached to whether a prospective client says “yes” or “no” to working with you.

Growing confidence in your message and gifts is a practice. It’s about consistently showing up over and over again sharing yourself, noticing what works and doesn’t, and then getting out there and doing it again.

Have a beautiful month, and keep confidently shining your brilliance!

You’re a star, in my eyes.

With love,
Rebecca

About Rebecca Massoud

Rebecca Massoud, founder of SHINE, is an award-winning business success coach and marketing mentor for soul-inspired women entrepreneurs. She believes it's time for you to move beyond what holds you back in marketing your business and bringing your unique message to the world, so that, individually, you can create an amazing income and amazing joy in your work, and, collectively, we can create an amazing impact.
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Spring Break 2022. Feeling so much gratitude for these majestic moments in life ✨
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My favorite quote shared by a scientist and compassion expert at the fabulous TEDxSanDiego event on Sunday. 

Incredible speakers including Holocaust survivor Dr Edith Eger and a Zen Buddhist monk, Taiko drumming, spoken-word poetry, and a ukulele master who had us all singing “Bohemian Rhapsody.” 

Thank you #tedxsandiego for an amazing day! 

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Happy Spring Equinox, Happy Persian New Year 🌷This is one of my favorite times of the year where we honor Nowruz, the Persian New Year, by creating a traditional decorative table called a Haft-Seen. 

Haft means Seven in Farsi and this year our 7 items include:

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#happyspring #nowruzmobarak #persiannewyear #springequinox #beauty #balance #light #thankful #grateful #blessed
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#internationalwomensday #womenentrepreneurs #womenempowerment #womensupportingwomen #womenshistorymonth #soulfulspeaking
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#tedxtalks #tedxspeakercoach #tedtalks #speakercoach #womenempoweringwomen #brandnewending #greatresignation
Happy Lunar New Year! 🎉Super excited about this new Year of the Tiger 🐯 and its Yang energy of courage, confidence and forward movement.

Today is also Imbolc, a Gaelic tradition that marks the halfway point between winter solstice and spring equinox. 

I am loving this fresh energy of rebirth and renewal and feel like in some ways my year is just starting. 

Sending love, peace & prosperity your way! ✨💛✨
Ski buddies ⛷
Happy 2022 to you ✨ May this new year bring you the gifts of inner peace, personal fulfillment, abundance in many forms, and self-compassion, which can’t help but ripple out to all. 

Sending much love to you all on this day, a new beginning ✨💛✨
Happy holidays here with my sweet momma ✨
Proud to share my SUE Talk recording. See the link in my bio to watch. 

#suetalks #publicspeaking #speakercoach #findyourfierce #womenempoweringwomen  #soulfulbusiness #womenentrepreneurs
My clients rocked it last night with their SUE Talks! Way to go @carolynnbottino and @mjresto with sharing your empowering messages 👏👏👏

#suetalks #speakercoach #publicspeaking #womenempoweringwomen #tedstyletalk #soulfulspeaking
It’s official! I’m thrilled to support the amazing @tedxrutgerscamden team and the incredible lineup of speakers as a TEDx speaker coach. 

#tedxtalks #speakercoach #tedx #ideasworthspreading #tedxspeakercoach #tedxrutgerscamden #brandnewending
Day 1 of my 25th Speak Shine Sell Workshop is a wrap 🎉  I am really loving the intimacy and connection of this small group. These awesome women entrepreneurs are making great progress on their signature talks. And I can’t wait to see what they create in Day 2 tomorrow! 

#speakercoach #signaturetalk #soulfulbusiness #authenticmarketing #publicspeaking #womenentrepreneurs #womensupportingwomen #speakshinesell
Amazing things happen when women gather to create and start to give voice to their gifts, their passion, their vision and their brilliance.⠀
That is exactly what is happening this week at my Speak Shine Sell Workshop.⠀
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Incredible female entrepreneurs are gathering on Zoom to craft or refine their signature talks, so they can reach many more ideal clients on live and virtual stages, and amplify their income and impact.⠀
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This will be my 25th Speak Speak Sell Workshop.⠀
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Yes, you read that right. #25! 🎉 (Photo above is a throwback from 2018.)⠀
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After this one, I'm being guided to pause on offering this workshop for awhile.⠀
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So if you've been thinking about attending Speak Shine Sell, I urge you to join us now!⠀
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Here are a few success stories of clients who have attended Speak Shine Sell and/or I've worked with them privately on their signature talk:⠀
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Two of my clients have now been selected to give a SUE Talk (a TED-style talk like the one I did recently) this December in Orange County!⠀
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One client recently gave a presentation at Greenbuild, the largest conference for green building professionals worldwide, and then promptly booked two more speaking gigs from the contacts she made there.⠀
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One of my Soulful Speakers Club members (and former private client) just launched her first ever, SOLD OUT group program--that was birthed out of developing her signature talk.⠀
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Another Speak Shine Sell attendee and private client doubled (and then tripled!) her income after creating her signature talk and delivering it 1-2 times per month consistently.⠀
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And a Speak Shine Sell attendee after attending the workshop gave a keynote the very next week and booked 3 new clients right away!⠀
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Speak Shine Sell is perfect for you if you're a female coach, consultant, healer, leader or small business owner who has a deep desire to share an inspiring, soulful message--AND attract many more amazing clients to your business.⠀
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You will create, from start to finish, a solid draft of your signature talk--or uplevel the one you already have--so that you are ready to get on virtual & live stages & bring in more money to your business!⠀
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Click link in bio to register.
A signature talk is one of the best ways to attract your perfect clients.⠀
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Having a signature talk and then delivering it in front of groups is exactly how I was able to quickly start and grow my business 9 years ago.⠀
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My very first clients came from giving a workshop in my chiropractor’s waiting room, leading a roundtable at a women’s conference, and speaking at the Optimist Club.⠀
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Having a soulful signature talk ready to go prepares you for the vast speaking opportunities that are available at in-person events (yes, they’re back!) and online.⠀
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Get ready, because many event organizers and groups are looking for experts just like YOU to fill their speaking spots and inspire their audience members.⠀
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What’s really cool is that once you create your signature talk–or evolve it to the next level–you can use it so MANY ways!⠀
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Here are 13 ways my clients and I are getting visible and attracting amazing new clients with our signature talks:⠀
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1) Webinar or online workshop⠀
2) Podcast/radio interview⠀
3) Online global summit⠀
4) Conference breakout presenter or keynote⠀
5) Business networking event⠀
6) TEDx or TED-style talk⠀
7) Facebook Live or post in private FB group⠀
8) Instagram post⠀
9) LinkedIn article⠀
10) Youtube video⠀
11) Blog post or email to list⠀
12) “What do you do?” statement⠀
13) Framework for book⠀
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One of my clients recently spoke at the Greenbuild International Conference and is using her presentation as a framework for a forthcoming book.⠀
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Another client gave the keynote at a global wellness event, and another is speaking to a realtors group and recording videos for her new group coaching program. ⠀
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And my signature talk served as the perfect foundation for my recent TED-style SUE Talk!⠀
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I’d love to support you in crafting your signature talk or fine-tuning your message at my upcoming Speak Shine Sell Workshop.⠀
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We’ll work top to bottom on your talk, and you’ll craft your story, flesh out your content and create a compelling call to action. Or you can take what you already have and evolve it to the next level.⠀
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Click the link in my bio for details!
Amidst all the flurry of my SUE Talk, I've been meaning to let you know I'm teaching my Speak Shine Sell Workshop next week, October 28 & 29, so that you can craft YOUR signature talk! 

I've now coached hundreds of women entrepreneurs on how to use speaking to get visible & attract amazing new clients. It starts with having a signature talk that genuinely expresses who YOU are--and meets an urgent need of your ideal clients. 

I hope you can join me! Oct 28 & 29 (2 half-days) on Zoom. 😍

👉See link in my bio

Thank you to @thedanamagnus of @mktgbrand for the awesome video, too! 

#womenspeakers #speakercoach #publicspeaking #soulfulbusiness #signaturetalk #speakshinesell #transformation #clientattraction #soulfulspeaking
Preparing for my SUE Talk next week has been an amazing experience so far and has come with a few insights:

1) The value of support - Receiving coaching for my talk has made the experience so much more FUN and far less nerve-wracking than if I was doing it on my own. And wise input from others has helped me create a more compelling talk!

2) Every word counts - Distilling my message down to 10 minutes has been a challenge. And it’s helped me clarify the essence of what I'm truly here to share and realize that fewer words can still have enormous impact. 

3) Public speaking still brings me to my edge - I'll be sharing a story that I've never publicly shared before in my upcoming talk, and what an opportunity this process has been to let go of more anxiety, self-doubt and worry about what others will think. 

I can honestly say I'm truly grateful for my “stuff” coming up, so I can consciously release it. 

Thank you for your loving support and being on this journey with me! 💛

#suetalks #womenspeakers #womenempoweringwomen #soulfulbusiness #womenentrepreneurs #publicspeaking #signaturetalk #soulfulspeaking #speakshinesell
This girl is on FIRRRRRRRE! What a journey this has been as I prepare to be one of six presenters for SUE Talks in San Diego next week. The theme is Find Your Fierce, and my TED-style talk title is “3 Dares and a Truth.” 

I’d love your support! Join me LIVE in person or via livestream on Oct. 12th for one incredible evening of bold, passionate and inspiring talks. 😍

 
#suetalks #publicspeaking #womenempoweringwomen 
#soulfulspeaking #publicspeaking #womenentrepreneurs #soulfulbusiness
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