Speak Shine Sell

Appreciation and gratitude are high-vibe states I love to cultivate regularly, and not just when things are going my way.

Especially when it’s challenging, uncomfortable or painful, I make it a practice to feel my feelings fully and, with time, find the gift in the situation.

So on this Thanksgiving Eve, I’m called to share a personal email with 22 things I’m appreciating in my life right now.

1) I appreciate my intuition. 2016 has been THE year for me to 100% commit to following my inner guidance in everything. Which means it doesn’t always follow what the business experts say to do, make sense, or look like the best marketing strategy. However, when I listen deeply to my own inner GPS, I am so much happier! And one of the cool byproducts is that since I made that commitment mid-year, my revenue has doubled.

2) That being said, I appreciate all the business mentors, marketing experts and the invaluable coaching, advice and support I’ve received. Having high-level support to help me grow my business is one of my top values, and I’ve made incredible strides in expanding my reach, my offerings and my income through the guidance of mentors and coaches. However, the shift for me in 2016 is staking my claim as CEO. I’m the boss of my business, and I get to practice discernment in deciding what advice or strategies to follow.

3) I appreciate my husband and son. Getting married in my late thirties and having a child at 40 was a longtime dream-come-true, and I feel tremendously blessed to have these two amazing guys in my life. Having extraordinary relationships with both of them does take truth-telling, commitment, compassion and lots of patience–not always easy. Why is it that all of my “stuff” and emotional triggers come up the MOST with the two people I LOVE the most?! 😉 The “work” that’s required, however, is SO worth it for these priceless beings.

4) I appreciate my extended family and dear friends in California, Texas and other parts of the U.S. Wow-wee, are there differences among my family members that could look like sharp divides! Particularly when it comes to political viewpoints, spiritual beliefs, and lifestyle choices. However, I celebrate our diversity and the fact that we find many areas of common ground, especially when we come from love.

5) I appreciate my son’s learning challenges. One year ago my son had to leave a private school that we loved dearly. Out of that extremely painful situation, we discovered our son’s learning challenges and have been steadily getting him support for his unique learning style.

6) I appreciate my morning quiet time. I love getting up early an hour or two before my family each morning and having precious time all to myself–to read, journal, meditate, stretch, watch the sunrise, and savor my morning cup of coffee. This is one of my essential daily practices that keeps me lit from within.

7) I appreciate my yoga practice. I’m so grateful to have a physically challenging practice that has sustained me for more than 20 years.

8) I appreciate my business. Woohoooo! Another longtime dream-come-true. Being an entrepreneur is definitely not the easy path. It causes me to dig deep, stretch beyond my limits, grow through extreme discomfort, and pick myself up again when I’ve seemingly failed. Have I had thoughts of giving up or doing something else in the 4 years I’ve been in business? You bet. But overall, it’s a thrilling ride–one that is THE most fulfilling career path I’ve ever been on.

9) I appreciate my clients. Have I been lucky and blessed with the most amazing clients! It’s so rewarding to witness them growing their income and impact, moving far beyond what they thought was possible for their lives, and becoming more of who they authentically are.

10) I appreciate all the participants in my workshops and classes. What a thrill and blessing it’s been to deliver my Speak, Shine, Sell Workshop to enthusiastic participants 5 times this year, with one more coming up in December. Listening to and following my intuition one year ago resulted in me creating this successful workshop.

11) I appreciate my San Diego business and networking communities. Namely Women’s Wisdom, Hera Hub, and the Business Unusual Breakfast Club. Not only have I grown my business through these groups, but I’ve started to cultivate some deep and lasting friendships with the people I’ve gotten to know, that goes far beyond business.

12) I appreciate YOU. Thank you for being on my mailing list and reading my emails. Some of you I know very personally, some of you I’ve met only once or twice, and some of you I have yet to meet. But the fact you’re here tells me there is value in our connection, and I promise to continue growing this value, supporting you in creating the business and life of YOUR dreams, and, hopefully, exceeding your expectations in 2017!

13) I appreciate my “rock star” Mastermind partners. Each Monday morning for one hour, I meet by phone with two amazing women who are lifelong best friends of mine and also entrepreneurs. What started mostly as business-focused support almost 4 years ago has evolved into supporting each other in EVERY area of our lives.

14) I appreciate the books that have made a HUGE difference in my life this year. These include Florence Scovel Shinn’s books The Game of Life and How to Play It, Your Word is Your Wand, and The Magic Path of Intuition (all written in the 1920s – 1940s), plus Regena Thomashauer’s newest book.

15) I appreciate the year-long Mastery Coaching Certification Program I’m in this year. It was a big fat investment, and I’m grateful I’ve been able to pay it off and benefit from the tremendous mentoring, coaching, and business and leadership training I’ve received.

16) I appreciate my love/hate relationship with social media 🙂

17) I appreciate my daily money tracking practice. This is another one of my “essential daily 3’s” where I get to practice being mindful with my money each day and be with whatever feelings come up–the high of having a fabulous revenue month and the low of having an embarrassingly low month.

18) I appreciate all the support I have in running my business. Last year I made a critical decision to hire administrative and event support even before I thought I could afford it. I’m so grateful for my VA Cathy and event assistant Amy who free up my time so I can focus more on my genius. Plus, my rock star husband continues to be just that–a rock star who does everything from Chief Financial Officer to Chief Photo Copier.

19) I appreciate all the personal support that contributes to my business success and overall wellbeing. Here’s a small list of who’s made a big difference in my life this year: Judy & Ken Foster of Women’s Wisdom, Tziporah for relationship mentoring, Serena Jenichs for amazing hair styling, Orly of Bella Sareena for incredible facials, Ana Nieto for transformational weight training, my yoga teachers Geri and Chris, and Josee Brisbois for a fabulous closet makeover.

20) I appreciate the times I felt really stressed out and overwhelmed. Because that caused me to create “Self-Love Days” devoted solely to pleasure and what lights me up.|

21) I appreciate my failures, fears and foibles. They make me into a more well-rounded Rebecca, remind me to stay humbly human, give me a good laugh or cry sometimes, and compel me to cultivate greater compassion for myself and others.

22) I appreciate my country. Thank you, Universe, for placing me smack in the middle of the USA where I was born, and then calling me to California in 1994. I LOVE living in San Diego near the Pacific Ocean and am so grateful I have the freedom to live the lifestyle of my choice. I will continue to pray that each person everywhere has the freedom to authentically choose and create the life of their most heartfelt dreams.

Now you, my dear. What’s on your appreciation list?

May you find many things to appreciate and celebrate in your life!

About Rebecca Massoud

Rebecca Massoud, founder of SHINE, is an award-winning business success coach and marketing mentor for soul-inspired women entrepreneurs. She believes it's time for you to move beyond what holds you back in marketing your business and bringing your unique message to the world, so that, individually, you can create an amazing income and amazing joy in your work, and, collectively, we can create an amazing impact.
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Happy 15, my love ✨💖✨

#weddinganniversary #15yearsmarried #lemasprovencal #thankful #grateful #blessed
Salut de Paris 🇫🇷
Loved my interview with the incredible @jennyharkleroad of Balanced YOU. Jenny shared about her dramatic story that led to a complete turnaround in her life and healing from crippling back pain, addiction and marital discord.

To listen in, click on the link in my profile 👉
I’m so proud of my mom Nancy. At 92, she finished writing her life story and gave all us kids copies of her book at Christmas. She does not hold back in telling her story—and is achingly transparent as she shares about heartbreak, disappointments and rejection, plus bouts of addiction and depression. She is an overcomer, and of course shares about her deep faith and the many moments of joy and happiness. 

Her book serves as a talisman of sorts that is spurring me on in my writing retreat this week. Thank you and I love you so much, Momma joon! 

#happymothersday #motherlove #writingretreat
Money. Justice. Spirituality. Big topics! My dear friend @the.money.wisdom.coach Susan Shloss is passionate about the intersection of these themes, and, lucky me, I got to interview her recently on my radio show. 
 ✨Listen in to our 30-min conversation by clicking the link in my bio. ✨

#soulfulbusiness #womenentrepreneurs #spiritualentrepreneurs #justice #abundance
Spring Break 2022. Feeling so much gratitude for these majestic moments in life ✨
“Every cell is a masterpiece in divinity.” 

My favorite quote shared by a scientist and compassion expert at the fabulous TEDxSanDiego event on Sunday. 

Incredible speakers including Holocaust survivor Dr Edith Eger and a Zen Buddhist monk, Taiko drumming, spoken-word poetry, and a ukulele master who had us all singing “Bohemian Rhapsody.” 

Thank you #tedxsandiego for an amazing day! 

#tedxtalks #tedxspeakercoach #tedtalks #sandiego
Happy Spring Equinox, Happy Persian New Year 🌷This is one of my favorite times of the year where we honor Nowruz, the Persian New Year, by creating a traditional decorative table called a Haft-Seen. 

Haft means Seven in Farsi and this year our 7 items include:

- Sabzeh (wheatgrass) for rebirth 
- Senjed (dried fruit) for love 
- Seer (garlic) for medicine 
- Seeb (apple) for beauty & health 
- Serkeh (vinegar) for age & patience 
- Sonbol (hyacinth) for the coming of spring 
- Sekkeh (coins) for wealth & prosperity

Plus, we have a book of poetry by Hafez, candles for light, sweet treats to invite in more goodness, plus eggs, birds and “swimming fish” to welcome the new year. 

#happyspring #nowruzmobarak #persiannewyear #springequinox #beauty #balance #light #thankful #grateful #blessed
Happy International Women’s Day! I’m grateful for these amazing women in my life, plus many more. Celebrating women everywhere and the feminine in all its beautiful forms ✨💛✨

#internationalwomensday #womenentrepreneurs #womenempowerment #womensupportingwomen #womenshistorymonth #soulfulspeaking
May you feel the boundless love of the Universe today and everyday 💖
My awesome TEDx speaker client @bonnielowkramen (upper right) just nailed her talk—“The Real Reasons People Quit”—at @tedxrutgerscamden! Bravo, Bonnie! 👏👏👏

#tedxtalks #tedxspeakercoach #tedtalks #speakercoach #womenempoweringwomen #brandnewending #greatresignation
Happy Lunar New Year! 🎉Super excited about this new Year of the Tiger 🐯 and its Yang energy of courage, confidence and forward movement.

Today is also Imbolc, a Gaelic tradition that marks the halfway point between winter solstice and spring equinox. 

I am loving this fresh energy of rebirth and renewal and feel like in some ways my year is just starting. 

Sending love, peace & prosperity your way! ✨💛✨
Ski buddies ⛷
Happy 2022 to you ✨ May this new year bring you the gifts of inner peace, personal fulfillment, abundance in many forms, and self-compassion, which can’t help but ripple out to all. 

Sending much love to you all on this day, a new beginning ✨💛✨
Happy holidays here with my sweet momma ✨
Proud to share my SUE Talk recording. See the link in my bio to watch. 

#suetalks #publicspeaking #speakercoach #findyourfierce #womenempoweringwomen  #soulfulbusiness #womenentrepreneurs
My clients rocked it last night with their SUE Talks! Way to go @carolynnbottino and @mjresto with sharing your empowering messages 👏👏👏

#suetalks #speakercoach #publicspeaking #womenempoweringwomen #tedstyletalk #soulfulspeaking
It’s official! I’m thrilled to support the amazing @tedxrutgerscamden team and the incredible lineup of speakers as a TEDx speaker coach. 

#tedxtalks #speakercoach #tedx #ideasworthspreading #tedxspeakercoach #tedxrutgerscamden #brandnewending
Day 1 of my 25th Speak Shine Sell Workshop is a wrap 🎉  I am really loving the intimacy and connection of this small group. These awesome women entrepreneurs are making great progress on their signature talks. And I can’t wait to see what they create in Day 2 tomorrow! 

#speakercoach #signaturetalk #soulfulbusiness #authenticmarketing #publicspeaking #womenentrepreneurs #womensupportingwomen #speakshinesell
Amazing things happen when women gather to create and start to give voice to their gifts, their passion, their vision and their brilliance.⠀
That is exactly what is happening this week at my Speak Shine Sell Workshop.⠀
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Incredible female entrepreneurs are gathering on Zoom to craft or refine their signature talks, so they can reach many more ideal clients on live and virtual stages, and amplify their income and impact.⠀
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This will be my 25th Speak Speak Sell Workshop.⠀
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Yes, you read that right. #25! 🎉 (Photo above is a throwback from 2018.)⠀
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After this one, I'm being guided to pause on offering this workshop for awhile.⠀
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So if you've been thinking about attending Speak Shine Sell, I urge you to join us now!⠀
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Here are a few success stories of clients who have attended Speak Shine Sell and/or I've worked with them privately on their signature talk:⠀
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Two of my clients have now been selected to give a SUE Talk (a TED-style talk like the one I did recently) this December in Orange County!⠀
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One client recently gave a presentation at Greenbuild, the largest conference for green building professionals worldwide, and then promptly booked two more speaking gigs from the contacts she made there.⠀
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One of my Soulful Speakers Club members (and former private client) just launched her first ever, SOLD OUT group program--that was birthed out of developing her signature talk.⠀
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Another Speak Shine Sell attendee and private client doubled (and then tripled!) her income after creating her signature talk and delivering it 1-2 times per month consistently.⠀
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And a Speak Shine Sell attendee after attending the workshop gave a keynote the very next week and booked 3 new clients right away!⠀
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Speak Shine Sell is perfect for you if you're a female coach, consultant, healer, leader or small business owner who has a deep desire to share an inspiring, soulful message--AND attract many more amazing clients to your business.⠀
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You will create, from start to finish, a solid draft of your signature talk--or uplevel the one you already have--so that you are ready to get on virtual & live stages & bring in more money to your business!⠀
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Click link in bio to register.
A signature talk is one of the best ways to attract your perfect clients.⠀
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Having a signature talk and then delivering it in front of groups is exactly how I was able to quickly start and grow my business 9 years ago.⠀
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My very first clients came from giving a workshop in my chiropractor’s waiting room, leading a roundtable at a women’s conference, and speaking at the Optimist Club.⠀
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Having a soulful signature talk ready to go prepares you for the vast speaking opportunities that are available at in-person events (yes, they’re back!) and online.⠀
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Get ready, because many event organizers and groups are looking for experts just like YOU to fill their speaking spots and inspire their audience members.⠀
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What’s really cool is that once you create your signature talk–or evolve it to the next level–you can use it so MANY ways!⠀
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Here are 13 ways my clients and I are getting visible and attracting amazing new clients with our signature talks:⠀
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1) Webinar or online workshop⠀
2) Podcast/radio interview⠀
3) Online global summit⠀
4) Conference breakout presenter or keynote⠀
5) Business networking event⠀
6) TEDx or TED-style talk⠀
7) Facebook Live or post in private FB group⠀
8) Instagram post⠀
9) LinkedIn article⠀
10) Youtube video⠀
11) Blog post or email to list⠀
12) “What do you do?” statement⠀
13) Framework for book⠀
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One of my clients recently spoke at the Greenbuild International Conference and is using her presentation as a framework for a forthcoming book.⠀
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Another client gave the keynote at a global wellness event, and another is speaking to a realtors group and recording videos for her new group coaching program. ⠀
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And my signature talk served as the perfect foundation for my recent TED-style SUE Talk!⠀
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I’d love to support you in crafting your signature talk or fine-tuning your message at my upcoming Speak Shine Sell Workshop.⠀
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We’ll work top to bottom on your talk, and you’ll craft your story, flesh out your content and create a compelling call to action. Or you can take what you already have and evolve it to the next level.⠀
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Click the link in my bio for details!
Amidst all the flurry of my SUE Talk, I've been meaning to let you know I'm teaching my Speak Shine Sell Workshop next week, October 28 & 29, so that you can craft YOUR signature talk! 

I've now coached hundreds of women entrepreneurs on how to use speaking to get visible & attract amazing new clients. It starts with having a signature talk that genuinely expresses who YOU are--and meets an urgent need of your ideal clients. 

I hope you can join me! Oct 28 & 29 (2 half-days) on Zoom. 😍

👉See link in my bio

Thank you to @thedanamagnus of @mktgbrand for the awesome video, too! 

#womenspeakers #speakercoach #publicspeaking #soulfulbusiness #signaturetalk #speakshinesell #transformation #clientattraction #soulfulspeaking
Preparing for my SUE Talk next week has been an amazing experience so far and has come with a few insights:

1) The value of support - Receiving coaching for my talk has made the experience so much more FUN and far less nerve-wracking than if I was doing it on my own. And wise input from others has helped me create a more compelling talk!

2) Every word counts - Distilling my message down to 10 minutes has been a challenge. And it’s helped me clarify the essence of what I'm truly here to share and realize that fewer words can still have enormous impact. 

3) Public speaking still brings me to my edge - I'll be sharing a story that I've never publicly shared before in my upcoming talk, and what an opportunity this process has been to let go of more anxiety, self-doubt and worry about what others will think. 

I can honestly say I'm truly grateful for my “stuff” coming up, so I can consciously release it. 

Thank you for your loving support and being on this journey with me! 💛

#suetalks #womenspeakers #womenempoweringwomen #soulfulbusiness #womenentrepreneurs #publicspeaking #signaturetalk #soulfulspeaking #speakshinesell
This girl is on FIRRRRRRRE! What a journey this has been as I prepare to be one of six presenters for SUE Talks in San Diego next week. The theme is Find Your Fierce, and my TED-style talk title is “3 Dares and a Truth.” 

I’d love your support! Join me LIVE in person or via livestream on Oct. 12th for one incredible evening of bold, passionate and inspiring talks. 😍

 
#suetalks #publicspeaking #womenempoweringwomen 
#soulfulspeaking #publicspeaking #womenentrepreneurs #soulfulbusiness
This amazing guy. I have to stand on a rock now to be taller than him. One of life’s greatest gifts is becoming a mom. Happy National Son’s Day 💙(which was yesterday, btw) 

#nationalsonsday💙 #motherhood #mompreneurlife #thankfulgratefulblessed
Hey there! It’s been awhile since I’ve done one of those introductiony-type things here (truthfully, never). So I thought I’d give it a whirl since it seems like “the thing” to do here on this platform. :)
 
The truth is I’m pretty inconsistent with posting, even though I REALLY want to be consistent. (Consistency is KEY, they say… right?) I’m also told I have to have a social media strategy, branding photos and tons of content to post everyday, PLUS I need to be creating videos, reels and stories to keep you engaged! It all seems so overwhelming at times…
 
Yet. I feel the part that really wants to play the part, look good to you, and look like I really know what I’m doing! (Hence, my smart-looking branding photo that reminds me of when I worked in the corporate world all those years ago.)
 
And. Now I’m 53, have had my business for 9+ years and a lot more perspective. Truly, I’m here to show up as ME, trust myself, trust my timing, trust my WAY, and allow myself to be guided from within. 

I’m a Soulful Speaker Coach and Creator of the popular Speak Shine Sell Workshop to craft your client-attracting signature talk. (There’s one coming up October 28 & 29, btw.)

Women entrepreneurs hire me when they are tired of hiding out or holding back their voice—and long to be fully expressed with their true gifts and message. My clients courageously step into the spotlight with a soulful signature talk (I help them create this) and attract their ideal clients with ease (I help with this, too), as they unapologetically say YES to being seen, heard and highly visible.
 
That’s the cut & paste version :)

And to round out the picture, here’s what a few clients have shared with me recently:
 
Continued in comments below…
Happy Friday, loves. Friday is Venus’ Day and named after the Germanic goddess Frigga. Venus energy is about love, beauty, luxury and abundance. 

Friday mornings I typically put on uplifting tunes, wrap up loose ends from the work week, and tidy up my office. I often schedule my workshops and webinars on Friday mornings, too, because of its "feel good" vibe. 

Then, I love having lunch with my husband at the beach (beauty & romance) and take off in the afternoons for boogie boarding, self-care or a shopping treat. Today it’s boogie boarding! 

What do feel-good Fridays look like for you? 

#soulpreneur #soulfulbusiness #spiritualbusinesscoach #speakercoach #feelgoodfriday #boogieboarding #beachlife #womenempoweringwomen